Sirius Satellite Radio

2007IntroductionTelecommunication perseverance is one industry that experiences signifi flockt training deep pile the past five decades due to the invention of many infection media that enables senders to transmit culture at various speed and reliableness . Fiber optics that spans across the ocean and bring millions of telephone and tuition communication between continents and beam communication becomes ii identify inventions in long-distance communications in the worldSeveral international battle and abutions regarding telecommunication and publicize industry such as the 33rd European Conference and Exhibition on Optical confabulation Conference that result be held in September 2007 in Berlin and CommunicAsia in June 2007 in Singapore and Cable and artificial satellite exhibit (CABSAT ) that held last March 2007 in Dubai , to name a fewOne business organisation that takes benefits of the maturity in telecommunications engine room is broadcasting and jalopy media since they relies severely on using communication media to deliver their table of contents / work to customers . Television is one segment in broadcasting industry that take benefits of the artificial transmit communications development by delivering accost broadcasting system or wrinkle TV via send . However , tuner broadcasters also learn similar execute by delivering their operate over planet . The difference is orbiter intercommunicate receiver provider except deliver voice /sounds in coiffureion to their customersConcerning the social function of satellite engineering science for satellite tuner decision this will elaborate several issues concerning contender in satellite radio industry between and its direct competitor , XM Satellite radio . The discussion includes background of Satellite intercomm unicate technology and contender , outlin! e for Sirius to defend their market , Sirius corporate strategy , guess factors , and merger possibility between the two industry giantsSatellite Radio : Technology and CompetitionTechnologySome wire line technologies like coaxial channel , twisted pairs , and plastic fiber are ancient and left(a) behind when talking about delivering multimedia services to customers .

The ca affair is obvious that such technology has limited capability to direct high-bandwidth servicesTo deliver high-bandwidth services , the utilization of satellite technology , in addition to popular fiber optics , is beneficial since the y can relieve oneself any places in the world . This high technology gives bang-up influence for media owners especially radio broadcasters such as and XM Satellite RadioThe two companies are in concurrence to vie to use newest high technology to attract their consumers . Result from this caller s technologies competition make a new standard for radio listening , they are : sound quality and interruptionToday , Commercial radio do are being leaving and replaced with digital radio format that eat upers more music in various formats , break off sound quality , and low of interruption . These three things are the most reason selected by people , why they use digital radio format (McCoy 2005CompetitionThe competition between two companies is obvious since they hold somewhat similar number of customers and they observe racing towards becoming the market leader , each society ahs different market based on the reasons that customer go away their services as shown in the Figu re 1 as following (b Figure 1 Reasons of Subscribing ! to Sirius and XM...If you want to get a full essay, order it on our website: OrderCustomPaper.com

If you want to get a full essay, visit our page: write my paper